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Scott Deaton, Executive Vice President of Marketing

Scott joined the Follett in 1987 and has been in specialty retailing for more than 25 years. During his career with us, he has served as Operational Manager and Vice President of Marketing. His current position as Executive Vice President of Marketing, he is responsible for all external and consumer marketing, e-commerce activity, store design and construction and new business development. He has been involved in several aspects of Follett’s e-commerce strategy since its launch in 1995. Additionally, Scott has been involved in the acquisition and transition of hundreds of new bookstores and the construction of Follett’s flagship bookstores at the University of Notre Dame, Stanford University and Follett’s Squared store at the University of Illinois. Scott has a B.A. in Finance from California State University.

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